Polar, the leader in wearable sports and fitness technology, has announced that Double Olympian, Eilish McColgan, will be a sporting ambassador for the brand.
The appointment of the sports star comes at a monumental time for Eilish, who represented Great Britain in the 3,000M Steeplechase at the London Olympics in 2012, reached the final of the 5,000M at last summer’s Rio Olympic Games and last month won Bronze over 3,000M at the European Indoor Championships in Belgrade. Eilish is currently training for the IAAF World Championships in London this summer.
Taking time out from her US training camp with the British team, Eilish said: “Monitoring and tracking your data is crucial as an athlete, and no products are more accurate and reliable than Polar. Having worn Polar products in the past, I’m particularly excited about training with the new Polar M430 which launches later this month.
Coached from overseas by her mother, former World Champion and Olympic silver medalist, Liz McColgan, Eilish will also be making use of Polar Flow technology, ensuring all her data can be reviewed remotely by her coaching team.
Commenting on the appointment, Lucy Johnson, Marketing Director at Polar, said: “Eilish is a perfect ambassador for the Polar brand – a brilliant athlete whose gutsy, resilient approach to training and competition is a massive inspiration to other runners. We’re incredibly excited to be working with her in such an exciting year for both Eilish and the Polar brand.
